EFFECTS OF STAKEHOLDER ENGAGEMENT ON PROJECT PERFORMANCE IN NON-GOVERMENTAL ORGANIZATIONS PROJECTS IN KENYA. A CASE OF AFRICAN MEDICAL AND RESEARCH FOUNDATION HEALTH PROJECT

Abstract

The aim of this study was to evaluate effects of stakeholder engagement on project performance in NGO projects in Kenya. A case of AMREF Health Project. The following were the specific objectives of the study, to explore the effects of stakeholder communication, stakeholder feedback, stakeholder power dynamics and stakeholder involvement on project performance in NGO projects in Kenya. The significance of the study was to policy makers, management of health projects and future researchers. The study adopted descriptive research design. The target population for this study was 112 employees of AMREF Health Project. The study considered sample size of 56 respondents which was done using stratified random sampling as the sampling design. Data was collected through questionnaires that were distributed to the respondents. To ensure validity and reliability of the questionnaire, a pilot study was done. The data was analyzed using both quantitative and qualitative methods and later presented through tables, bar graphs and pie charts. In the case of NGO projects in Kenya like the AMREF Health Project active participation through communication, feedback, power relations, and participation is crucial in the determination of the performance of the project. By prioritizing these areas, the study was able to encourage better coordination, shared ownership, and more successful and sustainable results. The research advised companies to enhance strategic leadership because it has numerous positive impacts to the organizations and this hastens the implementation of the short-term objectives. It also emphasized the need to upgrade the performance monitoring which contributes to the continuous development and gives a boost to the effectuation of the policies on risk management.