Bachelor of Management and Leadership

Permanent URI for this collectionhttp://197.211.31.166:4000/handle/123456789/725

Browse

Search Results

Now showing 1 - 10 of 25

INFLUENCE OF EMPLOYEE INVOLVEMENT ON EMPLOYEE PERFORMANCE IN THE AVIATION INDUSTRY. A CASE STUDY OF KENYA AIRPORTS AUTHORITY
(Management University of Africa, 2025-04) EDITH AKENGA
Employee involvement increases workplace engagement, which in turn leads to improvements in performance. Participation from workers makes it easier for them to share knowledge with one another, which in turn increases the notion that management has faith in each of them. Additionally, employees have the ability to perceive and explain their viewpoints regarding the dynamics of the workplace, thereby being able to leverage this information for the advantage of the organization. The general objective of the study sought to determine the influence of employee involvement on employee performance in the Aviation Industry. The study had an in-depth descriptive and comprehensive investigation of Kenya Airports Authority. Thirty-nine employees of the Kenya Airports Authority are the subjects of this study. The research made use of a census sample approach in order to collect the responses of 39 individuals. questionnaires were used to collect the necessary information. The study findings established that the respondents agreed that effective communication enhances participative decision making. The study results revealed that the respondents agreed that active participation results to participative decision making. The study results showed that majority of the respondents agreed that employee health and safety enhance employee performance. The study established that some of the respondents agreed that there is clear training on participation in decision making. The study findings indicated that majority of the respondents agreed that bargaining structure enhances employee performance. The study established that the respondents strongly agreed that employee’s strikes affect employee performance. Majority of the respondents were found to highly agree that Clear expectations enhance employee performance. The study recommended for management to put more efforts in encouraging their employees to contribute to decision making and incorporate their views in the organizational policy, managers to allow increased level of workers participation in decision making sense they are the center of operations and can contribute to work related issues, participative management to be redefined and properly applied so that people’s understanding and perception of what it is all about will be improved. The study recommended that collective bargaining should be used as a tool in establishing working conditions, pursuing strategic and commercial goals, and implementing strategic plans such as the Labor Management Plan. Collective bargaining and collective agreements should also be used to standardize employment administration and simplify how the hospital manages and employs its employees.
EFFECT OF IMPEDIMENTS IN SUPPLY CHAIN LINKAGES IN LOGISTICS COMPANIES IN KENYA: A CASE STUDY OF DALSEY, HILLBLOM AND LYNN (DHL) KENYA
(Management University of Africa, 2025-06) KISARA NICHOLAS ODIWUOR
The efficiency of logistics companies in Kenya is heavily dependent on the strength and reliability of supply chain linkages. However, impediments such as poor infrastructure, customs delays, regulatory bottlenecks, and limited technological integration continue to disrupt the iv seamless flow of goods and services. These challenges not only increase operational costs but also undermine service delivery, competitiveness, and customer satisfaction. Understanding the effects of these impediments is crucial for developing strategies that enhance supply chain resilience and improve overall logistics performance in the country. The purpose of this study was to assess the effect of impediments in supply chain linkages in logistics companies in Kenya, with reference to Dalsey, Hillblom and Lynn (DHL) Kenya. The study assessed the effect of political instability, global market dynamics, government policies and infrastructure quality on supply chain linkages at DHL Kenya. The Transaction Cost Theory, the Resource Based View Theory and Supply Chain Management Theory will be applied in this study. The study target population was 74 employees within the supply chain department. Descriptive research design was adopted. The use of census as a study sampling method was adopted to include the entire target population in the study data collection process. The use of questionnaires was used to collect data. The data was analyzed through quantitative method and presented through tables. The finding of this study established a connection between political instability, global market dynamics, government policies and infrastructure quality on supply chain linkages. The study concludes that, customs authorities in politically unstable countries often operate inefficiently due to corruption, lack of resources, or frequent policy changes. This results in prolonged clearance times, lost or damaged shipments, and additional fees, all of which negatively impact the reliability of cross-border supply chain linkages. Trade agreements influence logistics operations in that, when these agreements are altered or terminated, logistics firms must adjust to new tariffs, documentation requirements, and route restrictions. These abrupt shifts can disrupt partnerships with suppliers and clients, leading to uncertainty and reconfiguration of existing supply chain linkages. Proactive government policies reduce transit delays, increase transparency, and build trust among supply chain partners. Logistics companies operating under such conditions are better positioned to forge strong, long-term linkages with suppliers, customers, and international logistics networks. Well-paved roads, clear signage, and optimized routing technologies ensure timely delivery to end customers. In contrast, congested or poorly planned city layouts reduce delivery efficiency, increase costs, and lead to customer dissatisfaction, thereby weakening downstream supply chain effectiveness. It is recommended that, logistics companies should develop alternative supply chain routes and modes of transportation to ensure continuity during political unrest. By using a mix of road, rail, air, and sea transport, firms can maintain operations even if one channel is disrupted. Logistics firms should adopt trade analytics platforms to monitor international market trends, trade flows, and customer preferences. These insights help anticipate changes in global demand, supply chain bottlenecks, and emerging risks or opportunities. Embracing digital platforms for customs declarations, licensing, and cargo tracking can reduce bureaucratic inefficiencies. This will help these companies to minimize human error, speed up clearance times, and improve transparency in the supply chain. The use of innovative solutions like electric bikes, drones, and route optimization software, particularly in congested or underdeveloped urban areas should be adopted to help these companies bypass infrastructure gaps to reduce delivery time.
IMPACT OF NON-INCENTIVES ON EMPLOYEE MORALE WITHIN AUTOMOTIVE INDUSTRY: A CASE STUDY OF CMC MOTORS GROUP LIMITED
(Management University of Africa, 2024-11) JOSHUA MAINA MWATI
This study delves deeper into investigating the influence of non-incentive factors on employee morale within the automotive industry, specifically examining the case of CMC Motors Group Limited. The research paper aims to identify and analyze the key non-incentive factors that impact employee morale, including work environment, leadership, job satisfaction, and organizational culture. By examining and understanding these factors, the study proposal seeks to provide valuable insights for key players in the automotive industry to improve employee morale and enhance organizational performance. The research makes use of a qualitative case study approach, involving in-depth interviews with employees at various levels within CMC Motors Group Limited. Data analysis would be conducted using thematic analysis tools to identify common subject matter and patterns that relate to non-incentive factors and their effect on the employee’s morale. The study findings are expected to contribute to a clearer understanding of how the various factors influence employee morale in the automotive industry. These insights can be used by organizations to develop targeted strategies to enhance employee satisfaction, improve retention rates, and ultimately achieve greater organizational success.
FACTORS CONTRIBUTING TO YOUTH ALCOHOLISM AMONG RESIDENTS AGED BETWEEN 18 TO 35 IN MWEA CONSTITUENCY KIRINYAGA COUNTY. CASE STUDY KIRWARA VILLAGE IN MUTITHI WARD, MWEA CONSTITUENCY
(Management University of Africa, 2024-08) SARAH NYAWIRA KARIUKI
The research aimed to identify the causes of underage drinking in Kirwara, a settlement in Mwea Constituency’s Mutithi Ward, Kirinyaga County. It focused on understanding young people's awareness of alcohol dangers, their social and environmental contexts, mental health, family dynamics respondents from the 3,000 residents of Kirwara. Data collection involved administering a structured questionnaire with closed-ended questions and a 5-point Likert scale to gather information on demographic details, social influences, psychological characteristics, family dynamics, and awareness of alcohol-related risks. In-depth interviews and focus groups were also conducted to gain deeper insights. A pilot test with 10% of the population ensured the validity and reliability of the questionnaire. Data processing included verifying completeness, entering data into Microsoft Excel, and analyzing it using descriptive statistics such as percentages and frequencies. Results were presented with tables, bar graphs, and pie charts. Ethical considerations included obtaining informed consent, ensuring confidentiality, and protecting participants’ privacy and anonymity. The study adhered to these standards to maintain trust and credibility. Key findings revealed that social and environmental factors, such as peer influence, easy access to alcohol, and community norms, significantly contributed to underage drinking. Psychological factors like using alcohol to cope with depression, anxiety, and stress were also prevalent. Family dynamics, including parental alcohol use and parenting styles, impacted youth drinking behaviors. Although many youths were aware of the risks of alcohol consumption, harmful drinking practices persisted. The study concluded that multifaceted interventions were necessary to address the various factors contributing to youth alcoholism. Recommendations included enhancing community-based alcohol prevention programs, increasing family counseling, improving school and community education on alcohol risks, and strengthening enforcement of alcohol access regulations. Further research was recommended to explore the long-term impacts of underage drinking.
FACTORS AFFECTING DIGITAL CONTENT MARKETING AMONG FISH TRADERS IN KENYA. A CASE OF SINDO FISH TRADERS IN HOMA BAY COUNTY
(Management University of Africa, 2024-07) CAREN JUMA AYANGA
The primary goal of this research was to identify the elements that influence digital content marketing among Kenyan fish vendors. The Homa Bay County lawsuit involving Sindo Fish Traders. The objectives of this study were to ascertain the impact of digital literacy on digital content marketing among Sindo Fish Traders in Homa Bay County, to examine the impact of consumer behavior on digital content marketing in this same sector, to assess the impact of market competition on digital content marketing in this same sector, and to ascertain the impact of financial resources on digital content marketing in this same sector. The research team at Sindo Fish Traders aimed to collect data from 280 employees as part of their descriptive study. The study's principal data gathering tool was a questionnaire, and it used a census sample technique to pick 280 Sindo Fish Traders. Ethical principles such as informed permission, anonymity, privacy, and confidentiality were maintained throughout the investigation. The data was organized and sorted using SPS Version 26, descriptive statistics were used to examine the findings, and the results were presented in tables and figures. The results showed that even while a lot of traders know digital marketing is important, they don't really know how to use it. This is especially true when it comes to social media and analyzing the competition. Therefore, in order to increase traders' digital marketing abilities, the study suggests implementing focused training and support programs, better financial systems, and collaborative networks. In order to promote corporate growth and customer engagement in an increasingly digital environment, the study suggests that it is vital to foster digital literacy and allocate resources effectively for digital marketing in the fish trading industry.
EFFECTS OF TRAINING AND DEVELOPMENT ON STAFF PERFORMANCE IN THE TELECOMMUNICATION INDUSTRY: A CASE STUDY OF SAFARICOM CALL CENTRE, WESTLANDS
(Management University of Africa, 2024-09) MWANGI DAMARIS MUTHONI
The main objective for this study was to examine the effects of training and development on staff performance in the telecommunication industry, a case study of Safaricom Call Centre, Westland's. Specific Objectives included; to establish the effect of internal training, external training, training roles and training policies on staff Performance at Safaricom Call Centre, Westland's. The study was guided by the goal theory, constructivism theory of training and total quality management theory. Descriptive survey research design was used in this study. The 1892 employees of Safaricom's call center in Westland's were the main target population. To determine the sample size, stratified random sampling was utilized. Pilot Study was conducted in order to improve the questionnaire. The data was evaluated using descriptive statistics such as mean and standard deviation, and a straightforward linear regression analysis was used to determine a relationship between training and development and performance. The findings were shown using tables and charts. The study concluded that the Safaricom Call Centre’s training programs had a major beneficial influence on employee performance and general job satisfaction. Safaricom should regularly update its training materials to stay current with evolving customer needs and technological advancements, thereby enhancing the effectiveness of its internal training. Safaricom need to keep funding external training initiatives that prioritize professional development and work happiness. Safaricom has to clearly define roles and responsibilities for training in order to maximize the training's effect on employee performance. The researcher suggested that in the future, a comparison of training and its impact on productivity in the public and private sectors should be conducted.
FACTORS AFFECTING GROWTH IN RURAL BASED COOPERATIVE SOCIETIES IN KENYA: A CASE STUDY OF K-UNITY SACCO
(Management University of Africa, 2024-09) GRACE WAMUHU GITAU
K-Unity Sacco served as a case study for this research to pinpoint factors that affect the growth of cooperative societies in rural Kenya. The research aimed to figure out how interest rates IT, staff skills, and management abilities shape the expansion of rural cooperative societies in Kenya. I did this study to find answers to problems like corruption waste of resources bad management and not enough workers in rural Kenyan cooperative societies. This way, I could come up with fixes. The study will help K-Unity Sacco's leaders other saccos, and researchers. The study used a descriptive approach. It looked at 178 people from top, middle, and support staff levels. We picked 89 respondents, half the total group using stratified random sampling. We gathered data through surveys with both open and closed questions. Both qualitative and quantitative analyses of the data were conducted. While quantitative data was displayed as tables and figures, qualitative data was displayed as content analysis and descriptive annotations. From investigations findings it was recognized 80% of the respondents noted that managerial skills affects growth in rural based cooperative societies in Kenya while 20% said it has no effect, 84% staff competence while 16% said it has no effect, interest rate affects by 72%, while 28% said it has no effect, interest rate affects by 82% while 18% said it has no effect, information technology affects by 79% while 21% said it has no effect and finally80% of the respondents noted that organization policy affects while 20% said it has no effect. Investigator recommends that organizations need to implement regular training programs to improve the managerial skills of cooperative leaders. This should include financial management, strategic planning, and decision-making skills. Effective leadership is crucial for guiding the cooperative’s growth and ensuring sustainable development. Organizations need to invest in continuous professional development for staff, including certifications in cooperative management, customer service, and financial literacy. Organizations need to regularly review and adjust interest rates on loans and savings to remain competitive. Offering attractive rates can encourage more members to save and borrow, leading to increased capital circulation within the cooperative. Develop flexible loan products that cater to the specific needs of rural members, such as agricultural loans with seasonal repayment plans. Organizations need to invest in digital financial services, such as mobile banking and online platforms, to improve accessibility for members, especially in remote areas. This can facilitate savings, loan disbursements, and repayments, making the cooperative more efficient and member friendly. Implement robust data management systems to enhance record-keeping, track member contributions, and analyze financial breakthrough.
FACTORS INFLUENCING PRODUCT PRICING IN INSURANCE INSTITUTIONS IN KENYA: A CASE STUDY OF MADISON INSURANCE COMPANY
(Management University of Africa, 2025-08) DARITON NYAKOMBA OCHANDA
The insurance industry plays a vital role in promoting financial stability and economic growth by providing risk protection, mobilizing savings, and fostering investment. However, in Kenya, the growth of insurance remains relatively low compared to other financial sectors, primarily due to challenges associated with product pricing, consumer perceptions, and institutional inefficiencies. This study examined the influence of consumer, institutional, macroeconomic, and product factors on insurance product pricing and growth, with a focus on Madison Insurance Company. A descriptive research design was adopted, employing both qualitative and quantitative approaches to capture comprehensive insights. The study targeted a population of 100 employees across different departments of Madison Insurance Company, and census sampling was used to include the entire population. Data was collected using structured questionnaires containing both closed and open-ended questions, measured on a 5-point Likert scale. A pilot study was conducted on a separate insurance branch to pre-test the instruments, with Cronbach’s Alpha coefficient used to test internal consistency, yielding reliability values above the acceptable threshold of 0.7. Content validity was ensured through expert review by supervisors and insurance specialists. Data was collected physically and electronically, then cleaned, coded, and analyzed using descriptive statistics such as frequencies and percentages, while qualitative responses were analyzed thematically. The findings revealed that product factors such as discounts, bundling, and product framing significantly affect pricing and adoption, while consumer-related factors like income, awareness, and perceptions were critical determinants of uptake. Institutional issues, including sales training, claims management, and distribution channels, were also found to impact growth. Macroeconomic variables such as inflation, employment levels, and regulatory frameworks influenced affordability and penetration of insurance products. The study concludes that aligning product pricing with consumer needs, institutional efficiency, and prevailing economic conditions is vital for the growth of the insurance industry in Kenya. It recommends the adoption of customer centered pricing strategies, simplification of insurance products, and enhanced awareness campaigns to build trust and increase penetration. Policymakers should also strengthen regulatory frameworks to reduce administrative costs and promote innovation. The study adhered to ethical principles by ensuring informed consent, voluntary participation, confidentiality, anonymity, and privacy of respondents. Future research should explore the role of digital platforms and fintech innovations in addressing pricing and accessibility challenges in Kenya’s insurance sector.
INFLUENCE OF E-TENDERING PRACTICES ON PROCUREMENT PERFORMANCE OF THE KENYA NATIONAL HIGHWAYS AUTHORITY
(Management University of Africa, 2025-06) OBARE GESARE LYDIAH
This study aimed at to establishing the influence of E-Tendering practices on procurement performance of the Kenya National Highways Authority. The study specific objectives were to determine the effect of automated bid evaluation, electronic contract award, online tender invitation and electronic supplier prequalification on procurement performance of the Kenya National Highways Authority. This study will benefit the management of the Kenya National Highways Authority, Government policymakers in Kenya and suppliers and contractors. The target population was 55 employees working within the supply chain department. The use of census as a study sampling method was adopted. The questionnaires were adopted as tool for collecting data. The use of quantitative analysis was adopted and the presentation of the final collected data was through tables. The finding of this study indicated that automated bid evaluation, electronic contract award, online tender invitation and electronic supplier prequalification on procurement performance. In conclusion, by minimizing manual labor and optimizing resource usage, automated bid evaluation reduces costs associated with the procurement process. Procurement staff can focus on strategic tasks rather than the time consuming process of manually evaluating each bid. E-contracts are stored digitally, allowing for easy retrieval and organization of all contract-related documents. This digital record keeping improves compliance by ensuring that all terms and conditions are readily accessible, which is important for ongoing contract management, performance monitoring, and audits. Online tender invitations reduce the administrative burden associated with traditional methods, such as printing, mailing, or physically collecting bids. The system automates many aspects of the tendering process, saving time and reducing the costs of paper-based logistics. Digital platforms for supplier prequalification provide rich data analytics and reporting tools, which help procurement teams track supplier performance over time. This data-driven approach allows organizations to identify top-performing suppliers, evaluate trends, and make informed decisions when sourcing goods and services. As a result, organizations can optimize their supply chain strategy and improve supplier relationships. The study recommends that, while automated bid evaluation is highly efficient, there should be human oversight for complex bids that require nuanced judgment. Procurement managers should have the ability to review and override automated decisions when necessary to ensure that the final choice aligns with the organization’s strategic goals and priorities. To maximize the benefits of electronic contract award systems, procurement teams, legal departments, and other relevant stakeholders should be properly trained on how to use these systems. This ensures smooth adoption and reduces errors or delays in the contract-awarding process. The organization should regularly monitor how suppliers interact with the online tendering platform and collect feedback to improve its functionality. Addressing concerns, such as difficult submission processes or technical glitches, can improve the overall experience for suppliers and enhance the effectiveness of the platform. Beyond initial prequalification, organizations should use data analytics to continuously assess supplier performance based on key metrics, such as delivery time, quality of goods/services, and compliance with contract terms. This helps ensure that suppliers who initially passed prequalification continue to meet the organization’s needs.
FACTORS AFFECTING PROCUREMENT ACTIVITIES IN PUBLIC ORGANISATIONS IN KENYA: A CASE STUDY OF MACHAKOS WATER AND SEWERAGE COMPANY.
(Management University of Africa, 2025-08) FAITH NDANU MUTINDA
The study sought to examine the factors affecting procurement activities in public organizations in Kenya, with a specific focus on Machakos Water and Sewerage Company. The research was guided by four specific objectives: to examine the effect of procurement staff competency on procurement activities, to assess the influence of the procurement regulatory framework, to investigate the impact of technology adoption, and to evaluate how financial resource allocation affects procurement activities. A descriptive research design was employed, targeting 70 staff members directly involved in procurement, including procurement officers, finance officers, departmental heads, and senior management. Data was collected using structured questionnaires, and analysis was conducted using descriptive statistics and regression techniques. The findings revealed that procurement staff competency, particularly in terms of qualifications, training, and experience, had a significant positive effect on procurement efficiency and reduction of delays. The procurement regulatory framework was found to enhance transparency and accountability, although minor compliance gaps were noted. Technology adoption improved accuracy, recordkeeping, and timeliness of procurement processes, though full automation was still limited due to infrastructural challenges. Financial resource allocation was identified as a critical factor, with adequate budgeting and timely disbursement significantly influencing successful contract execution and minimizing delays. The study concludes that strengthening staff competency, ensuring strict compliance with procurement regulations, investing in digital procurement systems, and improving financial resource allocation are essential to enhancing procurement activities. The study recommends continuous professional training, adoption of full e-procurement systems, timely budget disbursement, and improved monitoring mechanisms to ensure efficiency, transparency, and accountability in procurement.